Principal Designer | Systems, Strategy, Scalable UX, & Brand Design

I design with impact—leading product strategy, scaling systems, and shaping thoughtful UX. With experience as a solo startup designer and design manager across B2B and B2C, I thrive in collaborative teams that move fast, embrace ambiguity, and build with purpose.

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    Product UX Design

    Crafting intuitive, user-focused experiences that drive engagement and product growth.

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    Design System

    Building scalable, consistent design systems that streamline workflows and bring clarity across teams.

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    Branding + Visual Design

    Creating cohesive, expressive visual identities that connect with users and elevate product experiences.