Design systems • B2B/B2C SaaS • Growth experimentation
Lead Product Designer
I design scalable systems that drive measurable growth.
Design Systems • Platform UX • Scalable Architecture
Milk Stork : Scaling a FemTech platform through system-driven UX
Led the evolution of a scalable design system and streamlined critical checkout and logistics workflows.
Conversion Optimization • Trust UX • UI Standardization
Insurify : Improving conversion in a high-traffic insurance marketplace
Redesigned comparison and review experiences to reduce friction and strengthen user trust at scale.
MVP Strategy • Product Definition • Scalable Foundations
Tanooki Labs : Helping founders launch scalable MVPs
Defined product direction and built production-ready UI foundations at startup speed.
Checkout Optimization • Information Architecture • Component Systems
Languex : Optimizing checkout for a global translation platform
Reduced decision friction and improved clarity across service selection and uploads.
Workflow Optimization• Interaction Design • System Consistency
BeFunky: Evolving a creative platform at scale
Improved core editing workflows and strengthened system consistency across feature expansion.
How I Work
• Establish system foundations that enable teams to move faster
• Connect user experience to growth metrics and operational impact
• Influence roadmap direction through cross-functional collaboration
• Build with scale, clarity, and sustainability in mind