I solve the product details that are easy to overlook and hard to get right. Dashboards, ecommerce flows and design systems for SaaS, B2B and consumer products.
CurrentlySole designer at Milk Stork, across product, brand and ecommerce
FocusComplex workflows, design systems, conversion
IndustriesSaaS, B2B, B2C, DTC, insurtech, healthcare
Experience10+ years, end to end from research to shipped metric
Recent work · Milk StorkFour projects from one company, where I’m the sole designer across product, brand and ecommerce.
Self-serve utilization reporting for employer benefits admins.
B2B SaaS · Data viz
Milk Stork Design Systems
One component library across product and marketing, every state defined.
Design systems
Milk Stork Air Traffic Control
Real-time monitoring that flags at-risk shipments before a delivery goes wrong.
Internal tools · Ops
Milk Stork Product Quiz
A guided quiz that matches shoppers to the right product.
Ecommerce · DTC · ConversionPreviously: Insurify, Medlocker, Brighton Insider, BeFunky, Languex
What I doOne designer across the whole surface: product, system, brand and growth.
01
Dashboards, internal tools, complex workflows
02
Design systems
Components, tokens, documentation
03
Ecommerce & conversion
GA4, MS Clarity, Mixpanel, A/B tests
04
Growth & analytics
Identity, websites, campaigns
05
Brand & marketing
Checkout, product quizzes, onboarding
06
Prototyping & build
Working prototypes with Claude and HTML/CSS
What I doI’ve spent 10+ years doing the design work that actually moves things forward: the workflows nobody mapped, the systems that needed rebuilding, the products that needed to grow.
At Milk Stork I’m the only designer in the room, so I don’t just design the interface — I own the outcome. I partner closely with product and engineering, care about outcomes over output, and like things clean, intentional and organized.
DesignFigma
FigJam
Figma AI
Adobe Suite
BuildHTML/CSS
Squarespace
HubSpot
Claude
MeasureGA4
MS Clarity
Mixpanel
CollaborateAsana
Linear
Jira