Lead product DesignerI design the parts of the product most teams don't have time to get right.
Dashboards, ecommerce flows, and design systems for SaaS and B2B products, built by someone who's owned product, brand, and growth as the only designer in the room.
UX Strategy · Design Systems · Growth & Conversion · SaaS · B2B · B2C · DTC
Selected work
Four systems, four very different constraints. Two are open to browse right now.
Milk Stork • Reporting & Admin Dashboard
DThe carrier card used to show a logo and one number. I rebuilt it into a structured evaluation experience with rating breakdowns and a pros and cons layer, lifting conversion 17% and cutting bounce by 41%.
Insurify • Smarter insurance decisions
The carrier card showed a logo and one number. I turned it into a structured evaluation experience with rating breakdowns, an AI-generated sentiment summary, and a Pros/Cons editorial layer — reducing bounce by 41%.
Designed a life-safety dashboard for clinical teams to have real-time visibility into stock levels, expiration risk, and incident reporting for emergency medical equipment.
MedLocker • Medical Device Management
As sole designer, unified 3 independent editors into one design system, reducing cross-editor friction for 10M+ monthly active users across web, iOS, and Android
How I turned user frustration into a unified product system.
Designing with heart and intention
I've spent 10+ years doing the design work that actually moves things forward: the complex workflows nobody mapped, the systems that needed rebuilding, the products that needed to grow. I work best where there's a real problem to solve.
I partner closely with product and engineering and care deeply about outcomes, not just output.
Tools