User Reviews for Car Insurance Shopping
Insurify.com
Improving how users understand pricing and make confident insurance decisions. Focused on simplifying key decision points and strengthening trust across the experience.
Led design for key conversion touchpoints including pricing calculator and user reviews
Focused on clarity, usability, and trust within high-traffic flows
Role
Simplified pricing experience to reduce friction in decision-making
Strengthened trust through clearer review and feedback signals
Supported more confident user decisions across the comparison flow
Challenge
I redesigned the review experience to make carrier comparisons easier, improve trust, and create a scalable review system across desktop and mobile.
Solution
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